About Us

 

Whiter Image is proud to be a leader in the teeth whitening industry and we recognize the importance  of offering advanced teeth whitening products with only the finest in quality and innovation in mind.

 

Our proprietary technologies and delivery systems place a premium on customer results, comfort and safety with CE, ISO 9001 and ISO 13485 quality standards. Our products offer a unique, easy-to-use and effective whitening experience that’s sure to impress. A foundation of our line is the unique hydrogen peroxide and carbamide peroxide gel blend in our products that delivers rapid results but is designed to be safe for sensitive teeth.

 

Our focus and determination is to provide superior teeth whitening and beauty results to our customers  one beautiful smile at a time!

 

Meet the Team

 

Keith Rodbell

Founding Partner
Mr. Rodbell is primarily responsible for developing, managing and implementing the company’s strategic initiatives and investor relation.  Mr. Rodbell brings to Whiter Image over 28 years of marketing and sales and operational leadership experience, and has previously owned two successful corporate service companies.

 

Throughout his career, Mr. Rodbell has focused on the growth of corporate revenues, as demonstrated by the success of his previous ventures. Mr. Rodbell co-founded Whiter Image, and has been involved in all aspects of the strategic direction and management of the organization to date. His primary role has been to develop the sales and marketing team and establish strategic relationships with-in the industry. He also co-founded elementals health & wellness systems with over 350 locations in the medical and wellness markets.

 

Mr. Rodbell is actively involved in the Atlanta community and has served on numerous Charity and organizational boards including The Wellness Community, the Atlanta Jewish Federation, Atlanta Chamber of Commerce, Atlanta Arts Festival, and Shepard Spinal Center, IDRC, CORNET, IFMA, IFMA, and BOMA.

 

Brad Stevens

Founding Partner

 

Mr. Stevens is primarily responsible for developing, managing and implementing the company’s financial and operational initiatives. Mr. Stevens co-founded Whiter Image and brings years of proven success in these areas and has been an essential partner in effectively advancing the relationships with the company’s strategic marketing and business development partners. Mr. Stevens’ key financial and management leadership has helped formulate corporate policy to direct the day to day and long-term operations necessary to successfully launch Whiter Image across the country.

 

Mr. Stevens attended Harvard University and graduated Magna Cum Laude from the The Wharton School at the University of Pennsylvania with degrees in Finance and Marketing. He also co-founded several other successful companies including elementals health & wellness systems with over 350 locations in the medical and wellness markets and Physician Rx Assistance specializing in helping low-income patients qualify for more affordable healthcare options with over 3,000 patients nationwide who have saved more than $2,000,000 through his services.

 

Debbie Spears

Account Executive

 

Ms. Spears joins the Whiter Image team with a wealth of experience in sales, merchandising, and brand management.

 

Ms. Spears’ fervor in fitness, health & wellness has led her to Whiter Image.
Ms. Spears is currently pursuing her certification to become a classical Pilate’s instructor. She began practicing authentic Pilates in 2002. Ms. Spears obtained her Personal Trainer Certification in 2003 then worked as an apprentice, teaching PowerCentering with Dr. Peter Gratale, DC. Ms. Spears helped produce, promote, and market the PowerCenteringT video. April 2006, Ms. Spears received her Power Pilates certification in Beginner Mat. She incorporates PowerCenteringT, Pilates and promotes health & wellness in her own personal training business.

 

Christina Morrin

Account Management Representative

 

Ms. Spears joins the Whiter Image team with a wealth of experience in sales, merchandising, and brand management.

 

Ms. Spears’ fervor in fitness, health & wellness has led her to Whiter Image. Ms. Spears is currently pursuing her certification to become a classical Pilate’s instructor. She began practicing authentic Pilates in 2002. Ms. Spears obtained her Personal Trainer Certification in 2003 then worked as an apprentice, teaching PowerCentering with Dr. Peter Gratale, DC. Ms. Spears helped produce, promote, and market the PowerCenteringT video. April 2006, Ms. Spears received her Power Pilates certification in Beginner Mat. She incorporates PowerCenteringT, Pilates and promotes health & wellness in her own personal training business.